My experience spans agencies, entertainment, hospitality, automotive, and lifestyle brands, giving me a deep understanding of how different industries communicate online. I’ve worked across strategy, content creation, analytics, and full social media management, helping brands build consistent identities and create content that resonates.
Experience
01
S&S Influence is a social media marketing agency where I develop custom strategies, create engaging content, and manage the full digital presence for businesses across lifestyle, automotive, wellness, and retail. I focus on helping brands grow through consistent, creative, and thoughtful social storytelling.
02
For Zupp, I created social content that highlighted their multi-brand partnerships and promotional launches. My work focused on quick, engaging visuals that showcased campus-focused deals in a fun, relatable way.
03
At Skybound Entertainment, I worked within the gaming and entertainment space, crafting articles and online content for titles like The Walking Dead: Betrayal and the Amazon Prime TV Show, Invincible. I helped bring fans deeper into the storytelling world through writing and digital experiences.
04
With Navi K. Productions, I helped shape wedding films into emotional, story-driven social content. From bridal tributes to highlight reels, my work emphasized color, movement, and capturing authentic cultural moments.
ABOUT ME
I’m a creator at heart with a Radio-Television-Film degree from The University of Texas at Austin and a lifelong love for storytelling in all its forms. My career has been built around bringing ideas to life, whether that’s shaping digital identities for businesses, transforming raw footage into emotion-driven content, or developing work that helps brands show up with clarity and personality. I understand how audiences think, what keeps them watching, and how to turn a creative concept into something people genuinely want to engage with.
I’m always experimenting with new formats, fresh visuals, and creative ways to make social content feel human and intentional. My experience spans agencies, entertainment, and brand marketing, and the common thread in everything I do is simple: craft stories that feel real and design content that makes people stop scrolling. When I’m not creating for clients, I’m documenting my own world, from travel moments to beauty and lifestyle content. Creativity is my comfort zone, and bringing ideas to life has always been the part of my career that feels the most natural.
Skills
01
Social Media Strategy
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Creative Content Production
I build tailored, goal-driven strategies that help brands grow with intention. From understanding audience behavior to developing content pillars and defining a clear creative direction, I design systems that make social media feel consistent, engaging, and purposeful.
From concept to execution, I bring ideas to life through clean visuals, thoughtful storytelling, and a strong understanding of what captures attention online. Whether it’s short-form video, carousels, or branded visuals, my content is built to connect, not just fill a feed.
03
Brand Identity & Digital Storytelling
04
SEO & Digital Analytics
I help brands find their visual voice on social media: the colors, rhythm, tone, and story that make their presence instantly recognizable. My work blends aesthetics and narrative to create a cohesive digital world that feels authentic, modern, and memorable.
I use data to shape smarter creative decisions. From keyword research to content optimization for discoverability, I ensure every post serves a purpose beyond aesthetics. I track key KPIs like reach, impressions, engagement rate, retention, and click-through performance to understand how content truly resonates.